On-line access to Essentia’s market-specific technical advertising databases is available using our proprietary OASIS™ System. OASIS is Essentia's Online Advertising Surveillance Information System which provides subscribers with immediate, self-serve access to enormous repositories of technical advertising information and metrics. Publishers and advertisers access the database through separate portals that are customized for their different advertising intelligence needs.

The OASIS System searches a market-specific megadatabase of advertising data that includes scrupulous technical product categorization of ads in hierarchical levels as well as data “tags” describing advertisements according to applications.


OASIS System features:

  • Information portals configured for publishers and for advertisers/agencies
  • Intuitive interactive screens
  • Freedom to access all the competitors in a given market sector
  • Keyword searches across multiple data fields including ad tag line and technical category
  • Powerful geographic focus tools
  • Excel data output on-the-fly
  • Accurate product and application categorization
  • Timely data uploads
  • Server infrastructure and web ties that deliver superfast and reliable data access
              
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